PORTFOLIO
The best content doesn’t chase attention, it earns it.
I’m Matthew, a creative and content strategist working where culture, fashion and editorial meet. I build social‑led formats designed to feel lived‑in, human and culturally sharp.
Across ten years, I’ve shaped strategies and narratives that help brands say something meaningful, not just louder. My work blends cultural insight with editorial craft to create stories and formats that connect, move and last.
SELECTED PROJECTS
MANGO X SIMON MILLER
Social Strategy • Creative Direction • Content Production • Video Production • Scriptwriting • Campaign Launch • Creative Copywriting
GOING FURTHER WITH
Editorial Interviews • Copywriting • Creative Production • Storytelling
HORIZN STUDIOS X REFUGE WORLDWIDE
Partnership Development • Creative Strategy • Campaign Ideation • Artist Curation • Creative Production • Copywriting
PITTU UOMO
Creative Strategy • Editorial Direction • Content Strategy • Creative Production • Social Media • Copywriting • Event Coverage •Creator and Influencer Management
ARTE: FLICK FLACK
Pitch Development • Research • Scriptwriting • Editorial Storytelling • Video Production • Creative Production